The (Not So) Secret Ingredient

Without a doubt healthy relationships are key to a successful business but quite often we overlook what fuels these relationships. I believe the (not so) secret ingredient is quality ideas. Quality ideas that exceed expectations and stretch the minds of both client and creator keeps everyone inspired, opens a dialogue and ultimately strengthens the relationship. Believing that we are exclusively in a people business can lead to a relationship without a lot of substance. In my experience great ideas lead to strong, long-lasting healthy relationships. Not the other way around.

A Few Quotes For The Week

Good design is good business. — Thomas Watson, Jr.

Not everything is design, but design is about everything. So do yourself a favor: be ready for anything. – Michael Bierut

Advertising isn't a science. It's persuasion. And persuasion is an art – WIlliam Bernbach

Sometimes, love forces people to become graphic designers – Rick Valicenti

Money can't buy you happiness, but it can buy you a yacht big enough to pull up right alongside it. — David Lee Roth